12th March 2012

There's 3M's in Redberry

How do you take a busy, wide-ranging ecommerce site and make it easy to navigate and appealing to all audiences, without losing the depth of content and working to an established brand guide? Simple....you just get on with it! That's exactly what we did when for one of Redberry's newest clients, the imaginative [Super Glue to Post-it Note] products company 3M, approached us to look at their direct-to-consumer ecommerce site 3MSelect.co.uk 

Working as the 'design lead' with the in-house development team, Redberry provided overall designs, design expertise, assets and ongoing support to allow the 3MSelect site to be completely overhauled in less than 6 weeks.

Early indications are that the site is already enjoying increased conversions and very positive user feedback, as a result Redberry have been comissioned to deliver updated email template designs to compliment the new site look and feel.