Wild Child: Print ClubThis web site feature allowed users to upload and embellish their photographs before submitting to an online gallery where it could be rated by fellow users. |
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Breast Cancer Campaign: wear it pink ViralViral application to promote 'wear it pink' day. |
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As part of the online creative for Wild Child we developed an Avatar creation tool. Using a suite of assets including hairstyles, face shapes, features, clothes and accessories the user could create a personalised avatar for a number of outputs. As well as submitting their finished avatar to a Virtual School Photo, users could download in a number of formats including Jpegs, MSN/AIM icons, personalised Bebo skins and desktop wallpapers.